Star of the Week - Melvin Fromm Jr

If you’ve been anywhere near a speaker lately — a store, a podcast, your aunt’s Facebook page, or even that elevator that suddenly felt way too smooth — chances are, you’ve heard the handiwork of Melvin Fromm Jr. This week, Organic Business Network is thrilled to name him Star of the Week, and frankly, we’re doing it now before he gets too famous to return our DMs.

Let’s be honest: Melvin is not your average music producer. He’s not using AI plugins to crank out copy-paste loops or recycling trends from last Tuesday. Nope. This guy is the real deal — a composer, creator, and genre-fusing genius who’s been lighting up the music world with fresh, heartfelt instrumentals and a catalog bigger than a Cheesecake Factory menu.

Hailing from Gap. Pennsylvania (yes, home quiet people who keep secrets like “We have a musical genius here”), Melvin started out writing lyrics for his future wife. Fast forward to today, and he’s cooked up over 4,000+ tracks spanning jazz, country, rock, blues, and easy listening.

And the universe noticed. In fact, Melodic Playground Magazine recently gave him his well-deserved flowers. They called him a “genre-blending juggernaut,” and we couldn’t agree more. Not only that, several of Melvin’s tracks are now in daily rotation on Melodic Playground Radio, which means his music is becoming the sonic backdrop for cool cafes, road trips, and late-night inspiration sessions around the globe.

But here’s what really sets Melvin apart: he’s got soul. No, not just the musical kind — we’re talking about the human kind. In a world filled with bots, TikTok trends, and beats that sound like someone fell asleep on a keyboard, Melvin is proof that authenticity is still alive and thriving. He’s out here showing us that real music, created with intention and love, still matters.

And now? The Organic Business Network is ALL IN. We’re passing out flyers, shouting him out on social media, blogging, vlogging, and maybe even air-dropping samples of his songs to random phones at the mall (just kidding — or are we?). 

Melvin Fromm Jr. is what we call a rare breed — not just an artist, but a force of nature. If the music industry were a galaxy, he’d be the brightest supernova lighting up the sky. So before Spotify names him the Most Played Human Composer of the Year (and we totally believe it’s coming), we’re giving him his flowers now.

We’d also like to extend a huge thank you to our sponsor, Monnsa.com, for helping us spotlight this week’s Star in style! Their support makes it possible for us to continue uplifting independent creators like Melvin Fromm Jr. and spreading good vibes through great music. Monnsa.com isn't just a sponsor — they’re part of the movement to keep real talent thriving in a digital age. We appreciate their partnership and commitment to authentic, grassroots promotion.

Star of the Week - Dewy

At Organic Business Network, we celebrate creators who challenge the mold, elevate authenticity, and redefine success on their own terms. This week, we’re proud to shine a spotlight on someone doing all of the above—and then some. Meet Dewy, an independent author, visionary thinker, and the fearless force behind the genre-blurring debut Title Goes Here: Adventures in Foolishness.

Based in New York City, Dewy is more than just a writer—she’s a one-woman creative business. From publishing under her own imprint (Madwoman) to maintaining a thought-provoking blog, producing digital content, and launching unique community events, she is building something rare: a fully self-directed creative life.

Her book, Title Goes Here, is a testament to that independent spirit. It blends poetry, short fiction, and original “spells”—yes, spells—into one beautifully strange and undeniably bold volume. Rather than polish her work to fit market trends, Dewy leans all the way into what she calls “foolishness”—her philosophy of embracing instinct, vulnerability, and unfiltered creative voice. The result is something fresh, daring, and impossible to categorize.

In fact, when the book launched earlier this year, it made a quiet but unforgettable impression for one striking reason: it had no cover design. No graphics. Just a blank front that invited readers to open it without bias. What could have been seen as an oversight turned out to be a brilliant piece of marketing that sparked curiosity and reflected the book’s deeper message—freedom from expectation.

Originally from West Texas and now thriving in NYC, Dewy’s path hasn’t been linear. Before writing full-time, she worked in law, where her creative outlets were limited by professional constraints. Eventually, she reached a turning point. “I started writing under my chosen name and felt like I could breathe again,” she shared with us. That breath turned into a blog. That blog became a book. And that book? It’s become a calling card for a whole new wave of creative freedom.

What sets Dewy apart isn’t just the content she creates—it’s the ecosystem she’s building around her art. She maintains a weekly blog to stay creatively agile, develops community programming to foster connection, and consistently reinvests in her craft—not waiting for permission or external validation. Her recent dive into visual media, including a new pilot for Nonya, Bietz & Waxxe LLP, shows that Dewy is expanding her portfolio and reaching new audiences in her own quirky, authentic way.

Her approach to success is as refreshing as her work: “If I’m proud of what I’ve made, that’s enough. Anything else is a bonus.” It’s a mindset that resonates strongly with the values of our Organic Business Network—where purpose, passion, and personal integrity matter more than flashy metrics.

Dewy’s work reminds us that business can be soulful, that storytelling can be a radical act, and that sometimes, the most foolish ideas are the ones that spark the most transformation.

Congratulations to Dewy, our Star of the Week! You can support her work by picking up Title Goes Here: Adventures in Foolishness at your favorite bookstore or online using ISBN: 9798988131854. And don’t forget to check out her blog at dewy.nyc to follow her ongoing journey.

Star of the Week - Lunch Tha General

This week, Melodic Playground and Organic Business Network proudly recognize Lunch Tha General as our Star of the Week — an artist whose authenticity, resilience, and lyrical depth continue to set him apart in the independent hip-hop world.

Born Larry Nolan, Lunch Tha General is far more than a rapper — he's a movement. Hailing from Southern California’s Inland Empire, he is the founder of Homeless Records and Homeless Films, platforms created to elevate voices often overlooked by mainstream channels. His music bridges West Coast hip-hop tradition with raw, unfiltered stories from the front lines of real life — from battling a chronic illness to building a legacy in an industry that often forgets its underground heroes.

Lunch’s journey has never been conventional. Diagnosed with lupus, he turned adversity into artistry, using his pain as fuel for his music. This personal struggle and professional hustle are captured powerfully in his acclaimed documentary, Lunch Tha General, now streaming on the In the Black Network. The film is a compelling look into his world, offering both fans and newcomers a deeper understanding of the man behind the mic. It’s not just a music documentary — it’s a statement of purpose, resilience, and community.

At the heart of his recent work is his 2024 release, LYNHO (Legend You Never Heard Of) — a gritty, soul-baring project that serves as both memoir and manifesto. On this record, Lunch lays bare the weight of being underrated while continuing to push boundaries. With production that hits hard and lyrics that cut even deeper, LYNHO is not just a title — it’s a declaration. Lunch is unapologetically claiming space for himself and every artist who's been overlooked despite undeniable talent.

Tracks like "No Regrets" and “One Finger Up 10 Toes Down” reflect his mindset: full speed ahead, no time for apologies. Collaborations with the likes of Kokane, Diamonique, Ray J, and Casey Veggies have only amplified his voice, proving that he belongs in any conversation about the future of West Coast hip-hop.

But perhaps what’s most impressive about Lunch Tha General isn’t just the music — it’s the mission. Through Homeless Nation, he mentors rising talent, provides creative outlets for marginalized voices, and challenges the notion that success is measured solely by fame.

As our Star of the Week, we honor not just his bars, beats, or bravado — but his belief in building something greater than himself. Lunch Tha General is more than a legend you never heard of — he’s the legend you need to know.

Stay tapped in with his journey via Instagram @lunchthageneral, and stream LYNHO and the Lunch Tha General documentary today.