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Monday, May 26, 2025

Star of the Week - Lunch Tha General

This week, Melodic Playground and Organic Business Network proudly recognize Lunch Tha General as our Star of the Week — an artist whose authenticity, resilience, and lyrical depth continue to set him apart in the independent hip-hop world.

Born Larry Nolan, Lunch Tha General is far more than a rapper — he's a movement. Hailing from Southern California’s Inland Empire, he is the founder of Homeless Records and Homeless Films, platforms created to elevate voices often overlooked by mainstream channels. His music bridges West Coast hip-hop tradition with raw, unfiltered stories from the front lines of real life — from battling a chronic illness to building a legacy in an industry that often forgets its underground heroes.

Lunch’s journey has never been conventional. Diagnosed with lupus, he turned adversity into artistry, using his pain as fuel for his music. This personal struggle and professional hustle are captured powerfully in his acclaimed documentary, Lunch Tha General, now streaming on the In the Black Network. The film is a compelling look into his world, offering both fans and newcomers a deeper understanding of the man behind the mic. It’s not just a music documentary — it’s a statement of purpose, resilience, and community.

At the heart of his recent work is his 2024 release, LYNHO (Legend You Never Heard Of) — a gritty, soul-baring project that serves as both memoir and manifesto. On this record, Lunch lays bare the weight of being underrated while continuing to push boundaries. With production that hits hard and lyrics that cut even deeper, LYNHO is not just a title — it’s a declaration. Lunch is unapologetically claiming space for himself and every artist who's been overlooked despite undeniable talent.

Tracks like "No Regrets" and “One Finger Up 10 Toes Down” reflect his mindset: full speed ahead, no time for apologies. Collaborations with the likes of Kokane, Diamonique, Ray J, and Casey Veggies have only amplified his voice, proving that he belongs in any conversation about the future of West Coast hip-hop.

But perhaps what’s most impressive about Lunch Tha General isn’t just the music — it’s the mission. Through Homeless Nation, he mentors rising talent, provides creative outlets for marginalized voices, and challenges the notion that success is measured solely by fame.

As our Star of the Week, we honor not just his bars, beats, or bravado — but his belief in building something greater than himself. Lunch Tha General is more than a legend you never heard of — he’s the legend you need to know.

Stay tapped in with his journey via Instagram @lunchthageneral, and stream LYNHO and the Lunch Tha General documentary today.